Consumer protection: indication of prices of products offered to consumers
1995/0148(COD)
In adopting the report by Mrs Ria OOMEN-RUIJTEN (PPE, NL) Parliament amended at second
reading the Council's common position on consumer protection in the indication of the prices of
products. In order to assist small retail businesses Parliament proposes granting them a deadline of
a maximum of six years to conform to this directive. It asks that the Commission submit an
assessment report on the situation one year before the last deadline provided for the generalized
application of the provision. The report also calls for the Member States to be allowed not to apply
the obligation to indicate the unit price to:
- sales of products in vending machines;
- itinerant traders and personal in-home sales;
- foodstuffs sold in catering establishments, cinemas and theatres, educational establishments,
recreational establishments, staff shops at the workplace, hospitals, canteens and similar institutions.
The selling price and the unit price shall be indicated on the product offered for sale or on the shelf
where the product is located, in such a manner as to be clearly legible for the consumer. In small
retail businesses the prices may also be indicated on a price list displayed in a prominent place in
the shop.
Parliament also stressed that following the introduction of the Euro, the following three prices may
be indicated:
- selling price in the national currency,
- selling price in the single currency,
- unit price in the single currency.
If a temporary special offer or discount applies an indication of other prices, for information
purposes, shall be optional.
It was also proposed that Member States may waive the obligation to indicate the unit price of
products for which such indication is meaningless because of the products' nature or purpose or
would be liable to create confusion.
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